Using Paper Prototyping as a Tool for Participatory Design Research

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Nov 10, 2011

Participatory design research is the art and science of inviting users and stakeholders to play an active role during the design and development process. It starts from the premise that all people are creative and are able to express (and address) their needs, desires, emotions and pain points with the help of ambiguous stimuli and… continue reading

Responsive Design: Hype or Solution?

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Oct 6, 2011

They seem to love it in the US. Many blogs write about the latest trend: Responsive Design. With the arrival of smart phones and tablets, this is a logical solution for those who do not want to invest in various versions of a website for all those different devices. This phenomenon also starts to appear… continue reading

Call to Action Buttons Part 3: Shape and Size

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Aug 30, 2011

In our 4-part series about Call to Action buttons, we have come to the 3rd post in which I explain the impact of shape and size on the effectiveness of a button. With the help of several studies I will show you the best practices in order to increase the CTR (Clickthrough Rate) of the… continue reading

A Book Review of Designing Web Interfaces

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Jul 27, 2011

What can I tell you, I just love to read about web design. Because I could spend a small fortune on books, I find it very useful and wise to read a few reviews before I actually buy a book. Instead of spending my time looking for the next purchase, I thought I’d write a review for a change… continue reading

Top 5 Elements Every Website Must Have

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Jun 21, 2011

Are you a small business or organization just getting your presence started on the web? Or do you already have a website and can’t figure out why your visitor traffic is lacking? In either case, here is a list of essential elements every website must have. Include these elements in your website to ensure a… continue reading

provides you with all the tools to generate actionable insights, both desktop as mobile.“
- Paul