How Google Duplex develops our Blade Runner Instinct

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Jun 25, 2018

Google stunned the world with a great piece of artificial intelligence! Oh boy, were we wrong thinking that this technology would take at least another decade to be completed. Apparently it’s already possible this summer with Google Duplex. So what am I talking about you ask? I’m talking about the Google I/O festival a few… continue reading

How to Reduce Your Online Shopping Cart Abandonment

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Jun 12, 2018

If online shopping was the same as real-world shopping then everything would be straightforward for online retailers. Imagine a typical customer in a brick and mortar store. They would walk into the store, start filling their shopping carts, then upon reaching the point of sales station, they are distracted by a phone call. All of… continue reading

How to get Leaders to Invest in UX

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May 2, 2018

Business leaders have plenty of things to deal with on a daily basis, and they have to strike a fine balance between investing in the future and protecting the demands of the present. It isn’t an easy thing to do. They rely on their advisors and employees to bring them the information they need to… continue reading

How to Create a Breathtaking UX Portfolio

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Apr 17, 2018

Starting or progressing your career in UX? If you’re not already up to date with the industry, you’ll need to know just how important a portfolio is to your application. The UX industry is taking off beyond belief. It’s becoming more important than ever before to create an outstanding UX portfolio that will set you… continue reading

How Money is Messing with our Mind

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Apr 10, 2018

We tend to go around money a lot less rational than we might think. By using some practical examples, behavioural scientists Dan Ariely and Jeff Kreisler analysed those wrong thought-patterns we have about money. And now they explain what we can learn from it. In their book, titled Dollars and Sense: How We Misthink Money… continue reading

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- Paul