A Book Review of The Paradox of Choice – Why More is Less

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April 9th, 2013

A while ago, one of my readers suggested to read “The Paradox of Choice – Why More is Less” by Barry Schwartz and considered to add it to my collection of UX Books. I bought the book, finished it a while ago and now I finally found the time to share my thoughts. Barry Schwartz wrote an interesting book with a central argument: does the increasing amount of choice in … continue reading

And What is Your Opinion on Gamification?

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March 26th, 2013

A few weeks ago Steve Bromley wrote an interesting article about Gamification, titled “Is this the End of Gamification?”. The article was picked up by a UX group on Linkedin, whose members had a discussion about the real benefits, objectives and focus of gamification and whether gamification still has a chance of survival. Because the discussion led to … continue reading

Is this the End of Gamification?

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March 12th, 2013

Gamification has become a popular topic within online marketing for the last few years. However, it has become a hot topic for debate, and has received a significant amount of criticism from blogs and prominent individuals on the internet. In this article, we look at what gamification is, why it is so controversial, and what… continue reading

February’s Most Interesting Articles about User Experience

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March 5th, 2013

February has been an extremely productive month for many writers and User Experience related blogs. I’ve collected the most engaging resources and interesting articles about User Experience of the past month, in case you missed out on those UX readings. Happy reading!   6 Evil UX Things Companies Do (That Also Happen to Work) A… continue reading

Up and Coming Mobile Design Trends

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February 26th, 2013

Many posts out there don’t actually talk about mobile design trends; some talk about mobile design being a trend but that is by far very different. Because mobile apps and websites are growing in popularity and design quality, I wanted to write a post about the up and coming mobile design trends. I’m certain that… continue reading