Posts by Paul Olyslager


A restaurant visit is sometimes more expensive than what you had in mind. Smart restaurant owners use little persuasive tricks to gain more profit per single visit. Professor in Experimental Psychology Charles Spence investigated some of these strategies and found eight tricks. The First Look Research has shown that we spend more time looking at… continue reading

I read a lot of UX books in the past few years, including Undercover User Experience Design by Cennydd Bowles and James Box, and it only occurred to me now that I have never written a book review about it. Since Undercover User Experience is mentioned in almost all UX Book collections, it is time… continue reading

If you are a reading buff as much as I am, you probably realized that good books don’t come cheap. Aside from that, they do tend to take a lot of space as well. That is why I have gathered some interesting free ebooks, which will perfectly fit on your tablet. Topic is Usability. Enjoy… continue reading

In 2013 I published many articles about the latest trends, opinion pieces, book reviews, free goodies and more. In this post I have gathered the 10 articles that garnered the most interest from my readers. Without any further ado, here are my 10 most popular articles of 2013: 10. A Book Review of The Design… continue reading

Empathy – the capacity to recognize emotions that are being experienced by another person – is one of the many ‘soft’ skills a great UX designer should possess. Empathizing with users leads to a genuine understanding of how to solve their problem and ultimately building better products. Many great authors have written about the subject.… continue reading

I'm the creator and editor of, a blog about on Web Design, User Experience and Usability. Currently I'm working as UX Manager for a leading supplier of nutrients and supplements to the European market based in Berlin, Germany. Follow me @paulolyslager or google+.