Articles tagged ‘storytelling’

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Storytelling is no longer limited to our childhood memories. I mean who doesn’t love to experience the warm and fuzzy feeling of lying in bed with their parents reciting a story. And now, it seems businesses are intricately linking a similar concept while marketing their products as well. Over recent years, “Storytelling” has taken a… continue reading

I’m giving away two copies of John Ferrara’s new book, Playful Design and two copies of ‘Storytelling for User Experience’ by Whitney Quesenbery & Kevin Brooks. Whether you are a UX Professional or enthusiast Usability Evangelist, you’ll surely appreciate these two books. To enter, just follow… continue reading

„Understanding your users is the first step towards defining the exact problem. does just that!“
- Paul