Articles tagged ‘personalization’

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The area of mobile UX design is a dynamic one. Some rules constantly change while some remain the same throughout the years. The most interesting aspect of it is that it depends solely on the users and what they expect from their devices. The emphasis is mostly on aesthetics – as humans respond best to… continue reading

It’s easy to get enthusiastic about personalization given the immense UX and marketing power afforded to us by the march of sophisticated automation, complex analytics, and user accounts that span entire digital ecosystems. After all, online marketers love experimenting with new methods — so much goes into selling online that inflexible sellers don’t last very… continue reading

„Understanding your users is the first step towards defining the exact problem. does just that!“
- Paul