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posts tagged with ‘webdesign’

Call to Action Buttons Part 3: Shape and Size


In our 4-part series about Call to Action buttons, we have come to the 3rd post in which I explain the impact of shape and size on the effectiveness of a button. With the help of several studies I will show you the best practices in order to increase the CTR (Clickthrough Rate) of the [...]

Top 5 Elements Every Website Must Have


Are you a small business or organization just getting your presence started on the web? Or do you already have a website and can’t figure out why your visitor traffic is lacking? In either case, here are a couple of essential components that you will need to include in your website to ensure a more [...]

Accessibility Updates For Your Website


It’s astonishing how often the issue of accessibility in web design is simply disregarded or ignored. Refusing to acknowledge disabled users of your website is potentially damaging – as well as the impact on your reputation, discriminatory laws in both the US and UK mean that there can now be legal implications for those who [...]

Call to Action Buttons Part 2: Placement


In the first part about Call to Action buttons, I talked about the usage of color and how it affects the user’s behaviour. As mentioned in this article, a CTA-button has 4 important tools: placement, shape (and size), message and color. In this second part I would like to give you some pointers about the [...]

Call To Action Buttons and the Psychology of Color


By combining scientific studies on color with some design principles, you can create a great call-to-action button for your website and improve its conversion rate drastically.
A CTA-button has 4 important tools to achieve this: placement, shape (and size), message and color. In this article I will talk about the aspect of color.

Recommended books

Don't Make Me Think - By Steve Krug
Prioritizing Web Usability - By Jacob Nielsen and Hoa Loranger
The Elements of User Experience: User-Centered Design for the Web - by Jessa James Garrett
A Project Guide to UX Design - By Carolyn Chandler
Rocket Surgery Made Easy - By Steve Krug

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