Articles tagged ‘how to’

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User Experience (UX) has become a buzzword in the web design community. With each passing day, more and more business organizations are realizing the significance a great UX design holds in driving users back to a site. As a matter of fact, many companies are already investing heavily in creating good UX designs, in a… continue reading

I’m a big advocate of story telling. I think it dates back to when I was a kid – enjoying watching Disney films of old up to, and including, the rise of animation in the 90’s all the way through to the rendered computer animation craft of Pixar. We can learn a lot from stories… continue reading

We’re looking for a UX person that can build wireframes, create pixel-perfect design, is fluent in html, css, javascript and Jquery, do usability testing, and Java and J2EE would be nice to have. I have seen many job ads very similar to this in the past years.   It is strikingly apparent that too many… continue reading

A restaurant visit is sometimes more expensive than what you had in mind. Smart restaurant owners use little persuasive tricks to gain more profit per single visit. Professor in Experimental Psychology Charles Spence investigated some of these strategies and found eight tricks. The First Look Research has shown that we spend more time looking at… continue reading

You’re moderating a usability session and things aren’t going as well as you’d like. Maybe the participant doesn’t seem to have the qualifications that you need, or the participant seems anxious despite your best efforts to alleviate his nervousness. What should you do? Talking to users is usually the favorite part of our job as… continue reading

provides you with all the tools to generate actionable insights, both desktop as mobile.“
- Paul