Posts tagged with ‘how to’

 

A restaurant visit is sometimes more expensive than what you had in mind. Smart restaurant owners use little persuasive tricks to gain more profit per single visit. Professor in Experimental Psychology Charles Spence investigated some of these strategies and found eight tricks. The First Look Research has shown that we spend more time looking at… continue reading

You’re moderating a usability session and things aren’t going as well as you’d like. Maybe the participant doesn’t seem to have the qualifications that you need, or the participant seems anxious despite your best efforts to alleviate his nervousness. What should you do? Talking to users is usually the favorite part of our job as… continue reading

Have you noticed a lag in your website traffic or conversion rates? Chances are, the cause is bad performance. If your visitors have to wait more than three seconds for your site to load, 40% of them won’t stick around. A quick loading page, on the other hand, creates a satisfying experience for users, who are then more likely to spend … continue reading

Designing interfaces and apps for kids is not just a matter of simplification or making the buttons bigger – it requires us to consider interaction models and user experience from the child’s perspective. Children are curious, inquisitive and love to explore. They will touch and interact with everything on screen, searching to… continue reading

As a UX Designer I like to understand why some design patterns work while others stand in the way of a great user experience or perform outright counterproductive. I found myself intrigued by the psychology of persuasion, how these techniques are used throughout the web and how it affects our decision making. One of those techniques is… continue reading