Posts tagged with ‘heatmap’

 

It is (hopefully) common knowledge amongst UX practitioners that it is beneficial to test early and test often. However, how to test and what to test may not be as well-known. Qualitative research allows the researcher to dig deep into the causes and consequences of behavior. Quantitative research allows the researcher to project how many… continue reading

Tell the world about this article and receive a special campaign code which gives you 500 free recordings with Mouseflow, a powerful web analytics and heatmap package. Just sign up for free using this campaign code and see the actual mouse movements and clicks of your visitors live… continue reading

The ultimate goal of usability tests is to obtain the necessary information which will give you the possibility to make an interface so simple and intuitive in use that people can work with it without thinking. People who navigate through your application shouldn’t be spending too much time figuring out the different functionalities of it.… continue reading

Heatmaps are graphical overlays of your website which points out what content is hot and what not. This is mainly done by tracking the mouseclicks of the visitor. A more expensive model uses eyetracking to achieve this overlay (for more informationon eye-tracking, visit the blog of Markus Weber). Although the results look the same, the… continue reading