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posts tagged with ‘A/B testing’

User testing and thirteen ways of selling a book


It is commonly known that user testing (and evalutation) should start throughout the early stages of development of a website. It is cost-effective when these tests are conducted in the right point of development but that doesn’t mean you should stop testing once the website goes online.

Recommended books

Don't Make Me Think - By Steve Krug
Prioritizing Web Usability - By Jacob Nielsen and Hoa Loranger
The Elements of User Experience: User-Centered Design for the Web - by Jessa James Garrett
A Project Guide to UX Design - By Carolyn Chandler
Rocket Surgery Made Easy - By Steve Krug

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