The Psychology of Stock Photography

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Dec 18, 2012

If meme blogs and snarky comment boards are any indication, stock photography isn’t always held in the highest estimation. And, between photographers who produce ridiculous and unusable photos like “boy sniffing cactus” and website owners who slap up inappropriate and pixellated photos without a second thought, it’s not hard to see where all of the… continue reading

eBook Bundle Contest: Join In and Win

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Dec 4, 2012

To celebrate the arrival of the cold but cozy Christmas Holidays, I’m giving away two ebook bundles of Smashing Magazine. Each ebook bundle contains 6 ebooks about Usability and UX for Web Design. What better way to start your Christmas holidays by winning this valuable price! Editorial note: The contest has concluded. Find out if… continue reading

Multivariate Test Results with Optimizely

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Nov 28, 2012

The last couple of weeks I’ve been experimenting with Optimizely, a testing tool founded by two former Google product managers, trying to optimize the conversion rate of this blog with the help of a multivariate test. Multivariate tests, also called multivariable tests, provide insight into which content or creative variation produces the best improvement in… continue reading

6 Web Design Blunders to Avoid

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Nov 13, 2012

When it comes to web design, details matter. It’s the small things about a website that attracts and repels visitors. If you’re trying to improve the user experience your website offers, there are a few things you probably shouldn’t do in terms of design. Seemingly inconsequential design mistakes can cost you. Make sure you avoid… continue reading

The Optimal Text Layout is More Than Line Length

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Oct 2, 2012

Like many of us, I have read a lot of articles containing endless bullet points about how to improve a Web site’s usability. Unfortunately I rarely come across a post bringing up text layout or typography (heck, I even forgot about it in my previous posts) and when it does it seems to be limited… continue reading