heatmap, hot or not? Free alternatives for Crazy Egg

Paul Olyslager — Tue, 25 Aug 2009 21:56:31 +0000

The heatmap is a graphical overlay of your website which points out what content is hot and what not. This is mainly done by tracking the mouseclicks of the visitor. A more expensive model uses eyetracking to achieve this overlay. Although the results look the same, the two options are somewhat different. The click-heatmap makes it possible to analyse the clicking behaviour of the visitor while the eyetracking-heatmap shows you where people actual look on your webpage.

heatmap, hot or not? Free alternatives for Crazy Egg is a post from Paul Olyslager. Visit my blog for more articles and reviews about web design, user experience (ux) and interface (ui), web usability and online applications.
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heatmap, hot or not? Free alternatives for Crazy Egg