Author Paul Olyslager

 

A couple of weeks ago I launched a contest with, in my humble opinion, a great price: an ebook bundle of Smashing Magazine about Usability and UX for Web Design. Today, the ebook bundle contest has concluded.   For those who have participated, thank you for competing and spreading the word. This is the time… continue reading

To celebrate the arrival of the cold but cozy Christmas Holidays, I’m giving away two ebook bundles of Smashing Magazine. Each ebook bundle contains 6 ebooks about Usability and UX for Web Design. What better way to start your Christmas holidays by winning this valuable price! Editorial note: The contest has concluded. Find out if… continue reading

The last couple of weeks I’ve been experimenting with Optimizely, a testing tool founded by two former Google product managers, trying to optimize the conversion rate of this blog with the help of a multivariate test. Multivariate tests, also called multivariable tests, provide insight into which content or creative variation produces the best improvement in… continue reading

I’ve read a lot of articles with endless bullet points on how to improve a website’s usability. Unfortunately I rarely come across a post bringing up text layout or typography (heck, I even forgot about it in my previous posts). However, when it does, it seems to be limited to the optimal line length. Is… continue reading

The book giveaway contest for ‘Playful Design’ by John Ferrara and ‘Storytelling for User Experience’ by Whitney Quesenbery & Kevin Brooks has concluded. Find out now if you’re one of the lucky winners. Not a winner this time? Look out for another book giveaway in … continue reading

provides you with all the tools to generate actionable insights, both desktop as mobile.“
- Paul