Author Paul Olyslager

 

The Design of Everyday Things is a best selling book by cognitive scientist and usability engineer Donald A Norman. Originally published in 1988 as “The Psychology of Everyday Things”, the emphasis of his book is on people, and how we, as human beings, interact with psychical objects. Did you ever stand in front of a… continue reading

Next to my review of Visual Website Optimizer, I’m also giving away 5 licenses. Read more on how to compete at the end of this article. But first things first, the review of Visual Website Optimizer. VWO is an easy to use test platform which will help you boost your website sales and increase conversions. Setting up test variations is done in… continue reading

A couple of weeks ago I implemented Qualaroo on my blog. Qualaroo, formerly known as KISSinsights, is a survey tool made by the creators of Crazy Egg and KISSmetrics, which allows you to interact with your visitors. Running a UX blog, I wanted to find out one thing: what does UX mean to you all. In this article I share… continue reading

With responsive design and new design approaches such as ‘Mobile First’, a new kind of UI sketching came to life. I’ve collected several free responsive sketch sheets, allowing you to sketch out rough ideas with paper and pencil and to quickly iterate those ideas, refining, redesigning, or tossing them out as… continue reading

A heuristic evaluation is a fast and cheap process to improve your site’s usability. Personally, I found that it helps to optimize silly and obvious mistakes which, when fixed, make for a much better overall experience. You’ll find that these evaluations are simple to do and I urge you to embrace them and use them… continue reading

provides you with all the tools to generate actionable insights, both desktop as mobile.“
- Paul